Service quality and cross-cultural guest satisfaction in wellness tourism: evidence from yoga retreats in India’s global wellness destination [version 1; peer review: 2 approved]
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Wellness tourism is a rapidly growing global tourism segment, and India is recognised for its yoga, meditation, and holistic health traditions. Rishikesh, the “Yoga Capital of the World,” attracts wellness tourists s...
LCC LCC:Medicine; TENDOlNjaWVuY2U~Idioma eng
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