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62 resultados encontrados.

Tipos de recurso: Libro electrónico Artículo Revista Tesis Capítulo
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On The Dilemma and Countermeasures of Intercultural Communication of Chinese National Image in The Context of New Media
Artículo
Acceso abierto Artículo DOAJ
Fangxin Hu et al · University of Oran2 Mohamed Ben Ahmed · 2024 · ISSN 1112-3974
This study investigates the challenges and responses involved in shaping China’s national image through intercultural communication within the landscape of new media. It focuses on problems like cultural misunderstandi...
LCC LCC:Language and LiteratureIdioma deu
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
AI-MEDIATED COMMUNICATION, BRANDING, AND DIGITAL ETHNOGRAPHIES
Artículo
Ficha bibliográfica Artículo DOAJ
Ersal Bioldy · Universitas Bakrie · 2022 · ISSN 2087-8850
The rapid advancement of artificial intelligence has transformed digital communication into increasingly complex, hybrid, and adaptive forms, giving rise to what is now conceptualized as AI-mediated communication (AI-MC)...
LCC TENDOkNvbW11bmljYXRpb24uIE1hc3MgbWVkaWE~Idioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Digital Media Fluency and Innovative Content Creation Among Mass Communication Students at Kabarak University, Nakuru, Kenya
Artículo
Acceso institucional disponible Artículo DOAJ
Mercy Munene et al · Utafiti Foundation · 2026 · ISSN 2958-8626
As the global and Kenyan media industries rapidly transition to digital-first, multi-platform storytelling, Mass Communication students are increasingly required to possess advanced technical skills. However, a critical ...
LCC TENDOkVkdWNhdGlvbg~~Idioma eng
Acceso institucional disponibleEl acceso puede requerir institución, suscripción, proxy, VPN o autenticación.
Institucional
Symbolic visibility and substantive impact of CSR communication on social media: financial performance and environmental commitment
Artículo
Acceso abierto Artículo DOAJ
Achmad Iqbal et al · Taylor & Francis Group · 2026 · ISSN 2331-1975
Corporate social responsibility (CSR) communication on social media has become an important strategy for firms seeking to enhance transparency, reputation, and sustainability. However, prior research has focused predomin...
LCC LCC:Business; TENDOk1hbmFnZW1lbnQuIEluZHVzdHJpYWwgbWFuYWdlbWVudA~~Idioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
A study on media characteristics and communication effects of wild mushroom poisoning short videos on Douyin platform
Artículo
Acceso abierto Artículo DOAJ
CHEN Si et al · The Editorial Office of Chinese Journal of Food Hygiene · 2025 · ISSN 1004-8456
ObjectiveTo analyze the media characteristics and communication effects of wild mushroom poisoning short videos on Douyin platform, providing scientific evidence for health content governance on short video platforms a...
LCC TENDOkZvb2QgcHJvY2Vzc2luZyBhbmQgbWFudWZhY3R1cmU~; LCC:Nutrition. Foods and food supplyIdioma zho
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
In tokens we trust? communicative power, participation, and governance in decentralized social media
Artículo
Acceso abierto Artículo DOAJ
Andry Alamsyah et al · Frontiers Media S.A · 2026 · ISSN 2297-900X
IntroductionThis study examines how decentralized social media platforms are reshaping participatory communication and platform governance in contemporary digital environments. Drawing on a socio-technical perspective, t...
LCC TENDOkNvbW11bmljYXRpb24uIE1hc3MgbWVkaWE~Idioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Space for self-expression: communication of Czech female athletes on social media and fansʼ reactions
Artículo
Acceso abierto Artículo DOAJ
Kateřina Turková et al · Karolinum Press · 2021 · ISSN 1212-1428
Social media platforms allow athletes to share information with the public. This opportunity is arguably more important for female athletes who traditionally receive less space in the mainstream media than their male cou...
LCC TENDOlNwb3J0cw~~; TENDOlNwb3J0cyBtZWRpY2luZQ~~Idioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Code-Switching and Mixed Morphology in Multilingual Social Media a Thematic NVivo Analysis
Artículo
Acceso abierto Artículo DOAJ
Andi Masniati et al · Institut Agama Islam Negeri Parepare · 2026 · ISSN 2620-8350
This study aims to analyze code-switching practices and mixed morphology in social media communication and to reveal users’ social motives and linguistic awareness toward this phenomenon. The study employs a descriptiv...
LCC TENDOlBoaWxvbG9neS4gTGluZ3Vpc3RpY3M~Idioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
"More Owners than Ever" Concentration in the Latin American Communication Landscape of the 21st Century
Artículo
Acceso abierto Artículo CONICET Digital
Mastrini, Guillermo Néstor · Purdue University Calumet. Department of Communication and Creative Arts · 2019 · ISSN 1550-7521
This article examines the process of concentration of communication media ownership in Latin America during the first 15 years of the 21st century. It includes an overview of the various segments and main indicators, and...
Idioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Contemporary Media as Tool of War Propaganda: Implication for the Rights to Freedom of Opinion and Expression
Artículo
Acceso abierto Artículo DOAJ
Maida Bećirović-Alić et al · Institute of International Politics and Economics, Belgrade · 2026 · ISSN 0486-6096
Modern technologies and digital channels of communication have a significant impact on public opinion and the dynamics of propaganda, because in modern armed conflicts and international affairs, the media do not have the...
LCC LCC:International relations; TENDOlBvbGl0aWNhbCBzY2llbmNlIChHZW5lcmFsKQ~~Idioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Leadership style and communication style of airline pilots: Perceived associations with crew members’ satisfaction and effort
Artículo
Acceso abierto Artículo DOAJ
Carlos Rouco et al · Embry-Riddle Aeronautical University · 2021 · ISSN 2374-6793
Leadership and communication have been identified as paramount factors for flight safety and efficiency but research on the effects of these factors is scarce. This study analyzes which leadership styles and which commun...
LCC LCC:Motor vehicles. Aeronautics. AstronauticsIdioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Local government media resources in the context of communication challenges: typology experience
Artículo
Acceso abierto Artículo DOAJ
M. A. Ermolenko · Derzhavin Tambov State University · 2026 · ISSN 2587-6953
INTRODUCTION. Local government bodies are facing new communication challenges that arise not only from technological processes but also from social ones. These include convergence, engagement and participation, the speed...
LCC TENDOlBoaWxvbG9neS4gTGluZ3Vpc3RpY3M~Idioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Populism, Media Messaging, and Media Literacy
Artículo
Acceso abierto Artículo DOAJ
Tomšič Matevž · Metropolitan University Prague / Central European Political Science Association · 2023 · ISSN 2787-9038
The article deals with the rise of populism in connection with the functioning of the media and the role of media literacy in the receptivity of citizens to populist messages. The assumption is that the media play a dual...
LCC LCC:Political scienceIdioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
The Mediating Effect of Patient Satisfaction on Sharing Healthcare Experiences on Social Media Following Physician-Patient Communication
Artículo
Acceso abierto Artículo DOAJ
Ali Göde · Association of Nurse Managers · 2026 · ISSN 2149-018X
Aim: This study examines the effect of physician-patient communication on sharing healthcare experiences on social media and evaluates the mediating role of patient satisfaction in this relationship. Method: The proposed...
LCC TENDOk51cnNpbmc~Idioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Based on dual perspectives of management and ethics: exploring challenges and governance approaches for new media applications in psychiatric specialty hospitals
Artículo
Acceso abierto Artículo DOAJ
Qiuqing Wen et al · Frontiers Media S.A · 2026 · ISSN 2673-253X
The further promotion and application of new media technologies present new opportunities for psychiatric specialty hospitals in areas such as health education, doctor-patient communication, service extension, and brand ...
LCC LCC:Medicine; LCC:Public aspects of medicine; LCC:Electronic computers. Computer scienceIdioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Beyond “Taiji Diagram”: how multimodal metaphor deciphers Yin Xu and Yang Xu through Traditional Chinese Medicine science communication short videos
Artículo
Acceso abierto Artículo DOAJ
Shaoci Wang et al · Frontiers Media S.A · 2026 · ISSN 2296-2565
IntroductionThis study investigates how multimodal metaphors convey two core Traditional Chinese Medicine (TCM) concepts— “Yin Xu” (Yin deficiency) and “Yang Xu” (Yang deficiency)—in short science communicati...
LCC LCC:Public aspects of medicineIdioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Dependence on social media for climate change information and its effects: a survey study on a sample of Omanis
Artículo
Acceso abierto Artículo DOAJ
Mohammed Mostafa Refaat Moharam et al · Frontiers Media S.A · 2026 · ISSN 2297-900X
Climate change poses threats to the entire world and the Sultanate of Oman, including tropical storms, rising temperatures, and saltwater intrusion. Social media is an important source of information about climate change...
LCC TENDOkNvbW11bmljYXRpb24uIE1hc3MgbWVkaWE~Idioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Digital resilience in turbulent times: How small, medium and microenterprises leverage social media advertising for survival in a volatility, uncertainty, complexity and ambiguity environment
Artículo
Ficha bibliográfica disponible Artículo DOAJ
Atuweni Jawadu et al · AOSIS · 2026 · ISSN 2522-7343
Background: In a volatility, uncertainty, complexity and ambiguity (VUCA) business environment, the survival of small, medium and microenterprises (SMMEs) depends on adopting adaptive, customer-focused marketing strateg...
LCC LCC:BusinessIdioma eng
Ficha bibliográfica disponibleEl enlace apunta a un catálogo o registro bibliográfico.
Ficha bibliográfica
Inteligencias múltiples y desarrollo de la comunicación en el aula// Multiple Intelligences and development of communication in the classroom
Artículo
Acceso abierto Artículo DOAJ
Oleg Vásquez Arrieta · Corporacion Universitaria Rafael Nuñez · 2013 · ISSN 2145-888X
Con este Proyecto Académico de Trabajo colectivo (PATc), en el marco de la investigación formativa, se pretendió fortalecer los procesos comunicativos en el aula mediante el desarrollo de las Inteligencias Múltiples,...
LCC TENDOkVkdWNhdGlvbg~~; TENDOkVkdWNhdGlvbiAoR2VuZXJhbCk~Idioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Social media social comparison orientation and physical self-efficacy among Chinese college students: sequential mediation via body shame and body appreciation
Artículo
Acceso abierto Artículo DOAJ
Quan Zhang et al · Frontiers Media S.A · 2026 · ISSN 1664-1078
PurposeThis study examined the association between social media social comparison orientation and physical self-efficacy among Chinese college students, and tested whether body shame and body appreciation mediated this a...
LCC TENDOlBzeWNob2xvZ3k~Idioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Who sends the message matters: social media messengers and adolescent eating
Artículo
Acceso abierto Artículo DOAJ
Yara Qutteina et al · Frontiers Media S.A · 2026 · ISSN 2296-861X
Adolescents encounter large volumes of non-core (i.e., nutritionally poor and unhealthy) food messages on social media. The relationship between these messages and eating is a product of both the volume of exposure to th...
LCC LCC:Nutrition. Foods and food supplyIdioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
DIGITAL SYNERGY AND COMMUNICATION STRATEGIES FOR COMPETITIVE ADVANTAGE: The Case of Food and Beverage MSMEs in Surabaya
Artículo
Ficha bibliográfica Artículo DOAJ
Muchammad Firman Mauludin et al · Universitas Bakrie · 2022 · ISSN 2622-6405
The rapid digital transformation in urban environments has compelled micro, small, and medium enterprises (MSMEs) in the food and beverage sector to transition from traditional operations to digital ecosystems. This stud...
LCC TENDOkNvbW11bmljYXRpb24uIE1hc3MgbWVkaWE~Idioma eng
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Open Access
A STUDY ON RAFFI AHMAD’S PUBLIC COMMUNICATION STYLE AS THE SPECIAL ENVOY OF THE PRESIDENT FOR YOUTH AND CREATIVE WORKERS DEVELOPMENT THROUGHT HIS INSTAGRAM ACCOUNT
Artículo
Acceso abierto Artículo DOAJ
Rizka Amelia · Universitas KH Abdul Chalim, Prodi Ekonomi Syariah · 2026 · ISSN 2621-606X
The rapid development of the digital era, public communication has undergone a major transformation such as public figures are no longer limited to formal bureaucrats, but also reaching popular figures from the entertain...
LCC LCC:Islam; TENDOkVjb25vbWljcyBhcyBhIHNjaWVuY2U~Idioma eng
Acceso abiertoRuta libre sin proxy. Acceso recomendado cuando no hay suscripción activa.
Open Access
Evidence and gap map report: Social and Behavior Change Communication (SBCC) interventions for strengthening HIV prevention and research among adolescent girls and young women (AGYW) in low‐ and middle‐income countries (LMICs)
Artículo
Material complementario disponible Artículo DOAJ
Devi Leena Bose et al · SAGE Publishing · 2023 · ISSN 1891-1803
Abstract Background Adolescent girls and young women (AGYW), aged 15–24 years, are disproportionately affected by HIV and other sexual and reproductive health (SRH) risks due to varying social, cultural, and economic f...
LCC TENDOlNvY2lhbCBTY2llbmNlcw~~Idioma eng
Material complementario disponibleEl enlace apunta a material asociado, anexos, tablas, datos o página complementaria. No se marca como libro/texto completo.
Material complementario