Buscar recursos académicos

Small businesses often handle customer questions through manual replies via chat applications or phone calls, causing repetitive work, delayed responses, and inconsistent information delivery. This study proposes a web-b...

Contemporary economic trends have underscored the critical role of small businesses, whose development is considered essential to a country's overall economic progress. Reflecting this recognition, the Government of Geor...

In the ever-evolving digital era, businesses must face rapid and complex changes. New technologies, changing consumer behavior, and global challenges require business actors to have sound adaptation strategies. However, ...

The formation of a sustainable and dynamic economy is one of Russia’s national development goals, the achievement of which requires the coordination of strategic priorities at both the federal and regional levels of pu...

This article analyses how small entrepreneurs navigate the political economy of Transnistria, a de facto state characterised by external dependence, oligarchic concentration of power, and geopolitical uncertainty. Drawin...

This study examines the effect of entrepreneurial resilience on the business sustainability of Micro and Small Enterprises (MSEs) in Ethiopia, evidence from Bale and East Bale Zones. Anchored in a resilience-based framew...

Abstract This study examines the effect of financial literacy on the performance of small and medium-sized enterprises (SMEs) in Mogadishu, Somalia, a fragile and post-conflict economy. Grounded in Human Capital Theory, ...

AbstractThe digital mental health (DMH) industry has grown drastically over the last decade; yet, many DMH products have failed to demonstrate meaningful clinical outcomes, in large part due to lack of scientific evidenc...

Background: The Zondo Commission exposed how corruption and collusion undermined South Africa’s state and business relations. However, little is known about its impact on small businesses and local economic developmen...

This study provides a systematic bibliometric analysis of fintech-driven financial inclusion for Southern African smallholder farmers. Financial exclusion severely limits these farmers' productivity and resilience, tra...

Orientation: Brand awareness (BAW) and brand association (BASS) are important aspects in driving brand resonance (BR) to improve loyalty. Research purpose: This study examines how BR fosters customer loyalty (CL) among...

Industrialization is a fundamental pillar in the structural transformation of the national and regional economies. As a developing country, Indonesia continues to strive to accelerate the industrialization process to inc...

Background: In a volatility, uncertainty, complexity and ambiguity (VUCA) business environment, the survival of small, medium and microenterprises (SMMEs) depends on adopting adaptive, customer-focused marketing strateg...

Purpose: This paper aims to examine the green management practices adopted by small and medium enterprises (SMEs) in The Gambia and to analyze how these practices contribute to competitive advantage within a resource-con...

This study has investigated the sustainability performance of the smallholder specialty coffee business from the perspectives of traceability system in southwestern Oromia, Ethiopia. Descriptive-exploratory, mixed approa...

This study aims to inform academics and policymakers by examining research trends on green finance and waste management in small and medium enterprises in Indonesia from 2000 to 2025, highlighting significant contributio...

Background: Small, medium and micro enterprises (SMMEs) in the public sector construction are constrained by limited access to large-scale contracts, insufficient capital, and skills development barriers, this mostly be...

This research examines how Artificial Intelligence (AI) is used in adapting customer engagement in e-commerce in Malaysia. Many companies are turning to chatbots, recommendation systems, and personalized analytics in AI ...

This study aims to examine the interplay of corporate sustainability orientation and sustainability practices, namely social and environmental dimensions and their impact on the financial performance of Small and Medium-...

The construction industry holds a pivotal role in the economic and social framework of the Russian Federation, functioning not merely as a production sector but as a system-forming component essential for achieving prior...

In conditions of rapid change, the strategic stability of agricultural enterprises and the ability to innovate are key factors in ensuring regional economic stability and food security. The purpose of the article is to s...

Indonesia’s rapid digital transformation generates massive economic opportunities while posing new regulatory challenges. This study examines how Indonesia’s digital economy is governed through key regulatory domains...

This study synthesizes current research on consumer behavior and purchase intention in the halal food sector by conducted a systematic literature review of 37 articles (2018-2024) from the Scopus database using the PRISM...