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The primary concern of this book is to help guide Masters students seeking insight into consumer behaviour. It is an educational tool devised for those participating in advanced marketing classes that makes use of empath...

This collaborative publishing project was built following those trends; it embraced the participation of diverse international authors, whose perception, rationale and research development helped signify the interest and...

Subjects / keywords: THE MIT PRESS; 604.7 C758c

Esta segunda edi°cò do livro O Contrato de Adesò Como Instrumento Regulatório nas Rela°cões Consumeristas e Empresariais tem como objetivo aproximar o leitor ao estudo do contrato de adesò e sua regula°cò à luz...

Subjects / keywords: Ciencias Sociales; General

Subjects / keywords: TOM, GAIL; PRENTICE-HALL; 658.834 T655a

Subjects / keywords: BEST, ARTHUR; COLUMBIA UNIVERSITY PRESS; 381.3 B561w

Who manufactures cereal for Kellogg’s? Why are the Mercedes Smart and the Renault Twingo almost identical? Do Danone and Nestlé really manufacture everything they make us believe they manufacture? Is Zara an opaque or...

The effective enforcement of energy transition is one of the keys to the successful fight to climate change. The interplay between the sustainable UN Agenda 2030 goals is a new interesting ground for the development of i...

Objetivor Diseñar un instrumento recolector de datos, que perrnitiese determinar la actitud hacia el consumo de servicios de salud en función del grado de implicación y conocimiento de los consumidores, y posteriormen...

In order to compare the acceptance of beef obtained from a conventionally bred, cloned or genetically modified (GM) animal by working adults and university students, and to identify consumer segments in both subsamples, ...

Abstract Livestock is considered central component in agricultural sector of Pakistan, provides employment to more than 8 million families. Meat and meat products holds pivotal significance in meeting dietary requirement...

This study sought to determine the relative importance of the country of origin in the selection of four foodstuffs (rice, sugar, chicken meat and oil); to identify consumer segments; and to evaluate which sociodemograph...

Prior studies demonstrate that controlled rest in position (CRIP) may help compensate for pilot fatigue. CRIP allows for one pilot to nap in their cockpit seat during the cruise phase of flight, provided that certain pol...

El objetivo de este trabajo es realizar un análisis comparativo de la normativa vinculada con los derechos de los usuarios y consumidores aplicables al servicio del agua, en el ámbito internacional, nacional y de la Pr...

This Campbell systematic review examines research on the effectiveness of early, computerized brief interventions on alcohol and cannabis use by young people who are high or risky consumers of either one or both of these...

The Psychology of color is a scientific discipline that studies the different emotional states, behavior and mood in humans, caused by the color action. Color as a valuable tool and an integral part of marketing communic...

The aim of the paper was to analyze the structure of the effect of the observed elements of the promotional mix on the selection of sports products in Slavonski Brod. The analysis was conducted on a sample of 385 entitie...

Fil: Ibarra, Claudio Martín. Universidad Nacional de Quilmes; Argentina. El cartonerismo en la Ciudad Autónoma de Buenos Aires (CABA) se visibilizó a partir de la crisis de coyuntura que atravesó la sociedad argentin...

"El presente trabajo tiene como objetivo conocer acerca de los principales impulsores que han determinado el crecimiento experimentaod por los autoservicios asiáticos en Capital Federal y G.B.A. Para la consecución de ...

"Este trabajo pretende capturar la voz del consumidor dentro del mercado de celulares "smartphone" de Estados Unidos. Su objeto de estudio es el Droid Incredible, un producto de HTC. Por otro lado, se comparará el rendi...

Subjects / keywords: Consumer protection; Law and legislation; Colombia; Comparative law; Electronic books

Subjects / keywords: Consumer protection