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Using PLS path modeling in new technology research: updated guidelines
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Using PLS path modeling in new technology research: updated guidelines
Jörg Henseler; Geoffrey S. Hubona; Pauline Ash Ray · Industrial Management & Data Systems · 2016
Purpose – Partial least squares (PLS) path modeling is a variance-based structural equation modeling (SEM) technique that is widely applied in business and social sciences. Its ability to model composites and factors m...
Idioma English
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