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The article is devoted to the content transformation of the concept of competitiveness of higher education institutions in the context of digitalization and the search for conceptual foundations for its systematization. ...

The study aims to justify the theoretical and methodological foundations and to develop an infological model for improving monetary levers and incentives to enhance the competitiveness of business entities in Ukraine. We...

This book provides a practical vision of the different processes that make up the commercial logistics chain, in addition includes key information for organizations interested in importation, export, production, distrib...

"This book ... analyzes the challenges that the Dominican Republic now confronts. Starting from an assessment of the present situation, the outlook for the next quarter century is examined in each chapter. The topics and...

We know that the services provided by any industry have increased costs between 30% and 80% due to different “wastes” in several of their processes. By leveraging Lean tools, Lean Service is designed to create a quic...

This book gathers an important research process in the field of project management, addressing a current issue for the challenges posed by highly competitive environments, such as the relationship of projects with knowle...

R. E. BIASCA has studied in seven countries. This is his 16 th book on organizational improvement and change. He has had an intense professional life as an international expert, educator, executive, and management consul...

Globalization and new technologies with their breakneck competitiveness and speed of doing business have driven the development of e-commerce, changing the way products are sold and bought today. The new digital era in w...

The article investigates the theoretical foundations and practical aspects of personnel potential development in agricultural enterprises under the current conditions of martial law, globalization challenges, demographic...

The crisis, exacerbated by the Russian Federation's military aggression in Ukraine, is increasing the losses of domestic enterprises and forcing them to seek new approaches to organizing their activities. As the experien...

In this article, we examine the role of financial assets as a key instrument for improving enterprise management efficiency, with a particular focus on marketing activities under the conditions of globalization, digital ...

Today, the economies of countries around the world are developing under the growing influence of scientific and technological progress. Technical and technological achievements are becoming the basis for economic breakth...

The aim of this article is to evaluate the effectiveness of gamification marketing strategies in territory branding and to determine their impact on consumer behavior. It has been established that one of the key challeng...

The study investigates the Return on Investment (ROI) of Continuous Education (CE) initiatives in business organizations situated in the country of Georgia, focusing on their financial and non-financial impacts. Through ...

In the contemporary landscape of global economic development, branding has evolved into one of the most critical strategic tools for ensuring long-term competitiveness. A brand no longer serves merely as a symbolic ident...

The article explores the conceptual foundations and strategic dimensions of logistics service management in the context of modern supply chain systems. Logistics service is viewed as a complex and dynamic system that int...