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IntroductionTo address the problem of online sales channel selection for fresh agricultural products by the entry of a new brand, this study focuses on existing online sales platforms and private domain channels.MethodsT...

The rapid growth of online motorcycle taxi services in Indonesia has significantly transformed urban transportation systems, including in Medan City. Alongside this development, various fraudulent practices by online mot...

This study examines consumer protection concerning the quality of Pertamina’s fuel in the case of Pertamax adulterated with Pertalite, analyzed through the perspective of Wahbah Az-Zuhaili. The background of this resea...

The rise of urban air mobility (UAM) and electric vertical takeoff and landing (eVTOL) aircraft necessitates the development of well-designed vertiports that align with consumer expectations. This study examines consumer...

This article analyzes the determinants of consumers’ purchase and consumption of geographical indication (GI) agricultural products through a ten-year systematic review. There exist growing concerns about food safety, ...

Descriptive Consumer-Reported Outcome Measures (CROM) are self-reported survey outcome measures intended to measure observable characteristics and behaviors in research on tobacco- and nicotine-containing products (TNPs)...

Spatial expansion and increasing population of cities is turning them into neuralgic points of the food supply chain. Due to its structure and the speed of life processes, food is delivered to urban centres through con...

Greenwashing (GW) occurs when environmental communication is not matched by environmental performance, creating unwarranted sustainability impressions. This PRISMA 2020 systematic review synthesizes 88 peer-reviewed stud...

The diverse behavioral patterns of consumers for purchasing products motivate the necessity for implementing tailored marketing strategies to foster sustainable business development. This research work proposes a hybrid ...

In the transition to a circular economy there is a need to advance the understanding of how consumer acceptance of circular product-service systems (PSS) can be fostered, since the lack thereof inhibits their adoption an...

This paper presents a systematic literature review that synthesizes existing empirical research on consumer behavior toward sustainable and agroecological food products. Following the PRISMA guidelines, the review examin...

Information on the provision of ecosystem services has the potential to contribute to an integrative food labeling framework. This study examines that potential by explicitly communicating ecosystem services provided by ...

Used cellphones are cellular telecommunications devices that have been previously used by other people and resold. Not a few people prefer to buy used cellphones rather than new cellphones. This research aims to analyze ...

The aim of this article is to evaluate the effectiveness of gamification marketing strategies in territory branding and to determine their impact on consumer behavior. It has been established that one of the key challeng...

The aim of the article is to determine the institutional foundations for the formation of the state aid statistics system to support the implementation of research projects and innovations by business entities in the EU,...

Type of the article: Research Article AbstractThe study examines how parallel imports affect company efficiency and consumer satisfaction in Kazakhstan amid shifting global supply chains and trade restrictions. It asses...

The article contains a feasibility analysis of using big data of payment systems for building forecasting models for the dynamics of consumer demand as a core factor of the retail turnover. The relevance of this research...

Question-answering (QA) has been a crucial NLP (Natural Language Processing) task for a long time. As an umbrella term, QA has multiple sub-tasks under its hood. Question classification (QC) is one of the most important ...

This study aims to systematically examine the role of influencer marketing in building consumer trust within the context of digital marketing. The rapid growth of social media has transformed marketing strategies, positi...

In recent years, consumers have widely utilised social media to be particularly involved with interested brands via online platforms, share their opinions, and easily explore brand-related information. Hence, this study ...

The textile industry, a globally significant sector, is increasingly adopting sustainable alternatives through corporate social responsibility (CSR), environmental, social and governance (ESG) criteria, circular economy ...

This study synthesizes current research on consumer behavior and purchase intention in the halal food sector by conducted a systematic literature review of 37 articles (2018-2024) from the Scopus database using the PRISM...

Abstract Food adulteration, an intentional and criminal act of altering food products for economic gain, is becoming one of the prevalent issues affecting consumers in Jimma town. As spotlighted by media reports and subj...

The rapid growth of e-commerce provides unprecedented convenience but also generates environmental costs, including carbon emissions, plastic packaging, and reverse logistics waste. Understanding green consumer behavior ...