BUILDING A SMART, INNOVATIVE AND CREATIVE UNIVERSITY MODEL – AN INEVITABLE DEVELOPMENT TREND OF PRIVATE UNIVERSITIES IN VIETNAM IN THE CURRENT CONTEXT OF NATIONAL DIGITAL TRANSFORMATION

In Vietnam today, digital transformation is identified as a national strategic orientation. The goal is to form and develop a digital economy and digital society with a focus on building high-quality human resources and an innovation ecosystem. The National Digital Transformation Program to 2025, with a vision to 2030, emphasizes the pioneering role of the education sector in this process. Higher education is assigned the task of being both the subject of transformation and the center of knowledge production, training digital human resources and promoting innovation and creativity. In the face of the digital transformation wave, higher education in Vietnam is facing strong pressures of competition and innovation. Private universities can no longer operate in a traditional, passive and closed model. Learners increasingly expect learning experiences that are personalized, flexible and linked to professional practice. Enterprises and society expect private universities to be able to train quickly, effectively and create human resources that meet the requirements of the digital age. In that context, building smart, innovative and creative university models is becoming an inevitable development trend for private universities to adapt, compete and affirm their role in the new knowledge ecosystem.