Patterns of social media platforms co-use and social media addiction among secondary school students: findings from Thailand’s fifth national school students survey with latent class analysis

Adolescents generally use social media in groups of applications or platforms with a latent pattern. As neurobiological studies suggest that social media platforms stimulate the brain in diverse ways, we hypothesize that certain social media use patterns may be more prone to addiction than others. The objectives of this study are: 1) to describe patterns of social media platform co-use among school-going adolescents in Thailand, and; 2) to describe the extent to which social media co-use patterns are associated with social media addiction.