Training institutions as an agent in the market of educational services for older people – chosen aspects in the context of empirical research

The article deals with a matter that is extremely important because of population aging – training for older people. The presentation of the special characteristics of the process precedes the discussion of the main training institutions providing services to this group of customers. This part is followed by the presentation of stages comprising a correct training process, i.e. the planning of a training activity, training delivery, and the evaluation of its outcomes. The topic is analysed based on empirical research and a critical analysis of the literature on this subject. The empirical basis of the article is a qualitative survey of training institutions which was carried out for the project: Equal opportunities in the labour market for people 50+. The article ends with theoretical and practical conclusions.