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The aim of this article is to evaluate the effectiveness of gamification marketing strategies in territory branding and to determine their impact on consumer behavior. It has been established that one of the key challeng...

The purpose of this study is to determine how the gamification-based OIDECCA learning model has an impact on students' motivation to excel in Natural Sciences (IPA) subjects in grade VII at SMP Negeri 6 Siak Hulu, Kampar...

This study examines the effectiveness of a Gamified Project-Based Learning (PjBL) strategy in enhancing students’ collaboration and creativity skills at SMP Al-Islam Krian Sidoarjo. Although PjBL has been widely implem...

University orientation plays a crucial role in fostering student engagement, social integration, and retention. This practice report describes the development and refinement of a game-based orientation activity: a digita...

Background: Vocabulary mastery is a key challenge for junior high school students, as they often face difficulties in remembering and applying new words effectively. Purpose: This study aims to explore students’ perc...

This study proposes and tests a dynamic online learning model designed to enhance student engagement, performance, and satisfaction. Grounded in active methodologies, gamification, and flipped learning, the model address...