EXPLORING THE MOTIVES OF YOUNG AUDIENCE FOR THEATRE ATTENDANCE

Iva Buljubašić · Faculty of Tourism and Rural Development in Pozega · 2020

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Author / responsible party

Iva Buljubašić

Publisher

Faculty of Tourism and Rural Development in Pozega

Year

2020

ISSN

2412-5210

ISSN

2412-5210

Language

English

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This paper presents scientific research at the national level in the Republic of Croatia, i.e. the analysis of the motives for the arrival of the younger age group, the generation Y so-called millennials and generation Z's in city and national theatres. The institutions of culture in the Republic of Croatia are always trying to find the best way to contain existing and attract new audiences. The aim of this paper is to investigate the development of young theatre audiences, i.e. their motives, but also the obstacles of attendance in to city and national theatres.

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APA 7

Buljubašić, I. (2020). EXPLORING THE MOTIVES OF YOUNG AUDIENCE FOR THEATRE ATTENDANCE. https://doi.org/10.2507/IJVA.6.2.1.70

MLA

Buljubašić, Iva. "EXPLORING THE MOTIVES OF YOUNG AUDIENCE FOR THEATRE ATTENDANCE." 2020. https://doi.org/10.2507/IJVA.6.2.1.70.

Chicago

Buljubašić, Iva. 2020. "EXPLORING THE MOTIVES OF YOUNG AUDIENCE FOR THEATRE ATTENDANCE.". https://doi.org/10.2507/IJVA.6.2.1.70.

Harvard

Buljubašić, I. 2020, EXPLORING THE MOTIVES OF YOUNG AUDIENCE FOR THEATRE ATTENDANCE, Faculty of Tourism and Rural Development in Pozega, available at: https://doi.org/10.2507/IJVA.6.2.1.70 [Accessed 7 Aug. 2026].

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Resource details

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Title: EXPLORING THE MOTIVES OF YOUNG AUDIENCE FOR THEATRE ATTENDANCE

Author / contributors: Iva Buljubašić

Publisher: Faculty of Tourism and Rural Development in Pozega

Publication year: 2020

ISSN: 2412-5210

ISSN: 2412-5210

Language: English

Subjects

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theatre; generation y; generation z; audience development; marketing in culture