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The role of strategy maps in managing university

Joanna Swierk · Lodz University Press · 2014

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The article discusses the role of strategy map in managing university. The strategy map is main element of Balanced Scorecard, a concept that translate the strategy to operational task. The strategy map shows relations between the strategic objectives (hypotheses) established in the four perspectives: financial, customer, internal processes and development The article presents the example of practical use of the strategy map in the process of developing strategy of UMCS.

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APA 7

Swierk, J. (2014). The role of strategy maps in managing university. https://czasopisma.uni.lodz.pl/foe/article/view/143

MLA

Swierk, Joanna. "The role of strategy maps in managing university." 2014. https://czasopisma.uni.lodz.pl/foe/article/view/143.

Chicago

Swierk, Joanna. 2014. "The role of strategy maps in managing university.". https://czasopisma.uni.lodz.pl/foe/article/view/143.

Harvard

Swierk, J. 2014, The role of strategy maps in managing university, Lodz University Press, available at: https://czasopisma.uni.lodz.pl/foe/article/view/143 [Accessed 9 Aug. 2026].

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Title
The role of strategy maps in managing university
Author / contributors
Joanna Swierk
Publisher
Lodz University Press
Publication year
2014
ISSN
0208-6018
ISSN
0208-6018
Language
English

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