Implementing an Integrated Marketing Communications Strategy: How to Benchmark and Improve Marketing Communications Planning in Your Business
Hart, Norman · Thorogood Publishing Ltd · 1999
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APA 7
Hart, N. (1999). Implementing an Integrated Marketing Communications Strategy: How to Benchmark and Improve Marketing Communications Planning in Your Business. Thorogood Publishing Ltd. https://search.ebscohost.com/direct.asp?db=bth&jid=1VUE&scope=site
MLA
Hart, Norman. Implementing an Integrated Marketing Communications Strategy: How to Benchmark and Improve Marketing Communications Planning in Your Business. Thorogood Publishing Ltd, 1999. https://search.ebscohost.com/direct.asp?db=bth&jid=1VUE&scope=site.
Chicago
Hart, Norman. 1999. Implementing an Integrated Marketing Communications Strategy: How to Benchmark and Improve Marketing Communications Planning in Your Business. Thorogood Publishing Ltd. https://search.ebscohost.com/direct.asp?db=bth&jid=1VUE&scope=site.
Harvard
Hart, N. 1999, Implementing an Integrated Marketing Communications Strategy: How to Benchmark and Improve Marketing Communications Planning in Your Business, Thorogood Publishing Ltd, available at: https://search.ebscohost.com/direct.asp?db=bth&jid=1VUE&scope=site [Accessed 7 Aug. 2026].
Resource details
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- Title
- Implementing an Integrated Marketing Communications Strategy: How to Benchmark and Improve Marketing Communications Planning in Your Business
- Author / contributors
- Hart, Norman
- Publisher
- Thorogood Publishing Ltd
- Publication year
- 1999
- ISBN
- 9781280232916